For those of you who imagine cute dolls with interesting characters, it is wrong if you know this one dirt doll. It’s just that there is a message behind the dung doll that is campaigned by nurses in Australia, see the story below.
There are many ways to increase public awareness, especially for diseases that are not well known to the public. A unique way is done by nurses in Australia to be able to provide education at a colon cancer campaign by using a doll poop. You may never think, the shape of this doll.
The creative idea of nurses in Australia who care about health, especially colon cancer, caught people’s attention. A group of nurses from ward 6E of the colorectal clinic (dealing with the large intestine and anus) at Wesley Hospital, Brisbane took a unique action. They raise public awareness by using dung dolls.
Colorectal cancer, also known as colon cancer, which is often found in men and women in 2012, has become a global concern. Even the WHO data notes that colon cancer in men is in the third position while in women is in the second threatening position, so public awareness is needed.
To attract attention to the surrounding environment, the nurse uses an icon, namely a doll with a different character. The nurse uses the poop character named Bristol. While the name Briston is taken from the international fecal health scale. Really creative to attract the attention of the people around him.
Even to introduce the doll’s character, Bristol did a lot, one of which was by introducing it through social media. The use of Instagram is one way to introduce yourself in the digital world. Many photographs from a number of countries such as Mexico, Indonesia, Scotland, Brazil and even Australia itself as a pioneer country.
According to the initiator of the campaign, Steph Young stated that this idea came from his manager who travels a lot. So asked the team to prepare the ‘Bristol’ doll to be taken anywhere. With such an idea, the doll can pose in various countries attracting the attention of Instagram users.
The doll, named Bristol, posed in various places. Even in popular places like Brazi and the Caribbean. With this campaign, it is hoped that it will eliminate the public’s perception of human waste which is considered taboo to discuss. That’s what Jemma Ambrose, a campaign volunteer, also said.
By seeing the Bristol doll, it is hoped that people will have the desire to discuss the health of their gut. In fact, the high hopes of the community are no longer taboo in discussing health problems, especially feces. So that quickly take action to maintain digestive health.
By using the Instagram platform, we hope that many campaign messages can be conveyed, especially the problem of colon cancer. Even not only in Australia but in various places, countries around the world. Even with this can successfully prove their concern for colon cancer in the world.
Even with this we get a lot of messages from all corners of the world, even with this campaign to increase awareness of society, especially young people. With this socialization, not only parents who are alert are considered, but all circles can find out about it.
With this campaign, Ambrose hopes everyone can check himself to find early symptoms of this cancer. Those who experience symptoms such as abdominal pain do not underestimate them, and even do early detection. So that colon cancer can be found and get a complete cure.