Celebrate 1 decade of implementation INDONESIA MATERNITY, BABY AND KIDS EXPO (IMBEX), Reed Panorama Exhibitions in collaboration with the Indonesian Toy Association (AMI), the Association of Indonesian Toy Importers (AIMI) and the Association of Indonesian Toy Entrepreneurs (APMI) and supported by PT Bank Negara Indonesia (Persero) Tbk (BNI) again presented 6 countries featuring more of the 500 best brands in the baby, child and pregnant women industry in 1 Roof.
Present in a wider area, namely Hall A, Hall B and Cendrawasih Hall, Jakarta Convention Center, INDONESIA MATERNITY, BABY AND KIDS EXPO (IMBEX) will be held for 3 days from 30 November – 2 December 2018, open to the public from 10.00 – 21.00 with the entrance ticket price is Rp. 25,000 per person.
The Need for Pregnant Women, babies and children is always interesting to observe, there are always the latest designs, innovations and technology offered by producers to their consumers. The elements of safety, health, quality and affordable prices are the main factors for parents’ consideration in choosing products for their little ones.
Based on the results of the Sigma Researchigma survey of mothers who have babies and children under two years (baduta), it is predicted market size baby equipment products in Indonesia reach Rp. 10.4 trillion. The market value of baby equipment products continues to increase positively with an average growth of more than 12% per year.
Seeing the enormous opportunity and to bring industry players together with their consumers, Reed Panorama Exhibitions presents a forum that brings together producers, distributors and buyers directly at the event. INDONESIA MATERNITY, BABY AND KIDS EXPO (IMBEX).
Steven Chwee , General Manager Reed Panorama Exhibitions said that “we are very grateful and give the highest appreciation for the trust and support that has been given by producers, distributors and visitors to the event. INDONESIA MATERNITY, BABY AND KIDS EXPO (IMBEX) from year to year so that our events can continue to grow and be able to meet the needs of all parties “.
“In order to celebrate the 10th anniversary of the implementation INDONESIA MATERNITY, BABY AND KIDS EXPO (IMBEX), we have prepared a variety of interesting programs that can be followed by all family members, both father, mother and baby, so we hope this event can attract the attention of more than 37,000 visitors and become an alternative place to spend the weekend for Indonesian families. Add Steven
DIFFERENCES OF PROGRAMS, OFFERS AND PRIZES AT IMBEX
If we hear the word Birthday, it is synonymous with parties and gifts. therefore Maria Achti, Assistant Project Director Reed Panorama Exhibitions says “at a 10 year anniversary party INDONESIA MATERNITY, BABY AND KIDS EXPO (IMBEX), we have prepared a variety of attractive prizes that we will share with visitors who have transacted at this event. There are 10 controllers that we will share every day and other surprise gifts. Each transaction is a minimum of Rp. 250,000 can have the opportunity to get various attractive prizes from the 10th IMBEX Anniversary. “
Apart from prizes, we have also prepared various interesting programs such as educational programs in the form of talk shows and workshops, various competitions including costume competitions, fashion shows and coloring and discounts of up to 70%, and for the convenience of various facilities we have also prepared such as nursing rooms, changing diapers. and a playground for children and much more, added Maria.
On the other hand, PT Bank Negara Indonesia (Persero) Tbk (BNI) as the Official Bank Partner of the IMBEX organization also did not want to be left behind in providing various conveniences to cardholders. BNI Corporate Secretary Kiryanto said, “BNI offers a variety of attractive programs ranging from entrance tickets for IDR 1 for 350 BNI card users every day and cash back worth up to IDR 1.5 million by exchanging shopping receipts using a BNI card. In addition, BNI credit card holders can also enjoy 0% installments for up to 24 months and can exchange BNI Reward Points with additional cashback of up to IDR 1 million² ”.
THE DEVELOPMENT OF THE TOY INDUSTRY IN INDONESIA
Indonesia is a lucrative children’s toy market. This is supported by a growing population, economy and increasing awareness of parents about the importance of toys in supporting the learning process of the baby. The development of toys from year to year always follows the times. From traditional toys to technology-based toys such as Virtual Reality toys. In today’s modern era, most children use gadgets as toys.
Johan S. Tandanu – Secretary General of the Indonesian Toy Entrepreneurs Association (APMI) said that “In order to support the learning process in children, it is important that parents continue to provide physical educational toys, this is necessary to stimulate children to learn real shapes and feel them. In addition, physical educational toys will help children to train motor skills and add insight so that children can easily concentrate and solve problems. Through events INDONESIA MATERNITY, BABY AND KIDS EXPO (IMBEX)We hope that we can share information with parents about the importance of toys for children, and of course the elements of safety and health by paying attention to SNI for Toys “.
This standard is considered important because there are risks to toys that are often not realized by the general public. Risks that can arise from non-standard toys include hearing hazards, choking, entanglement, scratches, drops, pinches, electric shocks, and chemical hazards. Therefore, as smart parents, let’s choose educational toys that have SNI Toys for the safety of our children in playing, he added.
The same thing was conveyed by Eko Wibowo Utomo Secretary General Indonesian Toy Association (AMI) said that this is our first year working with IMBEX, we are very happy to be involved in this event and can share knowledge with parents, especially in the world of toys. Because we know now that parents are very critical in choosing toys for their children.
Meanwhile Sandi Vidhianto – Chairman of the Indonesian Toy Importers Association (AIMI), said that as an importer of children’s toys, AIMI is also actively involved in helping the government and parents in paying attention to the quality of toys that enter the Indonesian market, where of course these toys must meet the applicable toy standards in Indonesia.
On the other hand Benita Rosamulia, Senior Marcomm Manager Toys Kingdom one of the IMBEX participants stated “In this year’s Imbex Toys Kingdom will present the latest collections available exclusively at Toys Kingdom, including baby and child toy products from our exclusive brands Hape and Tikiri. To celebrate the 10th IMBEX Anniversary, we will also provide direct gift promos, certain product bundles that can save up to Rp. 1,000,000, -, Photo Contest with attractive vouchers and goodie bags prizes for 10 winners and a happy hour program at certain hours on Saturdays and Sundays. Make sure your visit to our booth at IMBEX 2018 ”.
So for all young Indo
nesian families who are still confused about various products and services as well as information about health and nutrition during pregnancy, childbirth and breastfeeding, don’t miss the event “INDONESIA MATERNITY, BABY AND KIDS EXPO (IMBEX), here you can get a variety of attractive offers, various information and also a suitable place to spend your weekend with family.
For more information, please visit our website: www.maternitybaby-expo.co.id
